Aberdeen firm to speak at national women’s conference

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Sheryl Newman

A specialist IT professional services consultancy, Appetite for Business is holding a seminar as part of the Women’s Business & Enterprise Conference.

More than a hundred women are expected to attend the event, organised by the Association of Scottish Businesswomen (ASB), which takes place on Friday, June 3 at the Gogarburn Conference Centre in Edinburgh.

The Appetite seminar, Making business work through technology, will be held between 1:30pm and 2:15pm. It focuses on how companies can increase productivity and empower their existing workforce by adopting the latest technology, including cloud-based software and mobile devices.

In many cases organisations can achieve significant cost savings and process improvements by better understanding how employees engage and interact with technology.

Sheryl Newman, managing director at Appetite for Business, is an executive committee member at the ASB. She said: “The entire team at ASB are committed to promoting, developing and celebrating women in the business world across the length and breadth of “We chose our theme, Women making Scotland, because we firmly believe that throughout Scotland women are adding value to the economy, employing people and driving innovation, growth and success in their organisations. I’m thrilled that our company is playing its part in highlighting the achievements of such inspirational Scottish women, as well as showcasing how technology, if used well, can bring real benefits to businesses and increase efficiency and growth.”

Speakers confirmed include Scottish fashion designer Lauren Currie, Petra Wetzel of WEST Brewery and Leah Hutcheon of Appointedd who will be sharing key business advice and promoting entrepreneurship.

Appetite for Business works with oil and gas operators and international service companies to deliver innovative IT learning and data solutions. The company is the only IT training provider in the north-east of Scotland awarded gold accreditation by the Learning and Performance Institute (LPI), an achievement won less than a year after Appetite joined the organisation.

Sheryl is the co-founder of Girl Geek Scotland, a bespoke community which supports women working in the country’s technology sector. This led to her invitation to join Intellect’s Women in IT Forum, the UK trade association for the IT, telecommunications and electronics industries.

In 2014, Sheryl received the Business of the Year honour as part of the ASB National Business Awards. She has also been shortlisted for the Spirit of Enterprise honour at the 2016 Elevator Awards, with the winners to be announced at a black tie event on Thursday, June 30 at the Mercure Ardoe House Hotel & Spa in Aberdeen.

Further information, including ticket details for the conference, can be found at http://www.asb-scotland.org/asb- 2016-events.cfm

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