Granite City professional service firms to benefit from specialist internet marketing training

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Christina Camillo

The Tivoli, Aberdeen’s oldest theatre is to host a special business training seminar on Wednesday, June 29, designed to boost delegates’ online marketing skills.

The Guild Street theatre has undergone a major renovation of its interiors which is expected to be completed later this year, having previously lain derelict for more than a decade.

The course – which is the first event of its kind in the venue’s history – runs from 9:30am to 4:30pm. It will be delivered by David Gilroy, one of the UK’s leading providers of website and internet marketing solutions for professional service firms.

Business people will learn how to achieve a higher Google ranking for their website; the importance of local online marketing, video and mobile responsiveness; the key to successful PPC advertising across social media platforms; and, the importance of email marketing.

Christina Camillo, sales and marketing manager at the Tivoli Theatre Company, said: “We’re thrilled to bring our first ever training seminar to the Tivoli and I’m certain that the delegates will relish the chance to learn important business skills in such an iconic setting.

“The Tivoli originally became famous as a theatre of varieties and, given the breadth of shows and events we’ve welcomed over recent months, it appears in the future that we’ll become famous as a venue for corporate events.

“Since re-opening we have found, irrespective of the show or event, that there is great warmth and love from the people of the north-east for the Tivoli as a building. The feedback from visitors has been overwhelmingly positive with many of these people returning time and time again to support our project.”

Tickets for the Internet and Social Media Marketing Seminar are priced at £99.00 (plus VAT) per person, which includes lunch and refreshments. These are available by visiting

The Tivoli first opened in 1872 as Her Majesty’s Theatre and hosted some of the country’s best-known performers, including Andy Stewart, Tony Hancock, Frankie Vaughan, Lex McLean and George Formby.

Since 2009, the theatre has been under the ownership of the Tivoli Theatre Company Ltd, who have restored the building and created a sustainable space. The regeneration project aims to create a new mixed-use venue for Aberdeen, which will ensure that the theatre entertains a whole new generation. For more information visit

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