Google has launched its first ‘Digital Garage’ in Scotland at the Mitchell Library in Glasgow.
The pop-up facility will provide one-to-one training and digital masterclasses in digital marketing to Scotland’s most promising early stage companies using a model that has already shown positive results in other cities across the UK.
Google’s latest Digital Garage sees Google partner with a number of public and private sector players including Glasgow City Council, The Scottish Government and MadeBrave, one of the UK’s fastest growing digital creative agencies who are headquartered in Glasgow.
Andrew Dobbie, Founding Director at MadeBrave, said: “When we saw that Digital Garage was coming to Glasgow, we knew we had to get involved. This is a really exciting time for our hometown and it’s great to see global giants like Google investing in the digital community here. Partnerships and collaboration play a huge part in how we grow at MadeBrave – from TEDx, to Scottish EDGE and now Google, we’re proud to be a part of it all.”
Google’s own research indicates that more than 90% of future jobs will require increased digital literacy and that small companies can grow twice as fast when they have a strong web presence. Of businesses who have previously attended other Google Garages in UK city locations like Leeds and Birmingham, 88% of respondents say they have changed the way they run or promote their business online while 68% have seen recorded results in terms of increased sales and bookings.
MadeBrave® is a brand-led digital creative agency in Glasgow and London. Launched in 2012 by Andrew Dobbie, it has grown organically to a team of 25 strong with a client roster including the likes of Beam Suntory, Vango, Müller, IBM and Kiltwalk, to name a few.