Wednesday, 24 February 2021 08:55

Gluten-Free joint venture for Duncan’s of Deeside and Pulsetta Foods

North-East based Duncan’s of Deeside and Pulsetta Foods have formed a joint venture for gluten-free sweet and savoury biscuits.

The two companies combined currently export to over a dozen countries on four continents and work with multiple UK supermarkets and independent retailers. The joint venture will pool the market relationships and product development expertise of these two partners.

Duncan’s of Deeside is one of Scotland’s premier biscuit brands, specialising in shortbread and oatcakes, with a heritage of over 30 years. The venture will be based at Duncan’s in Laurencekirk Aberdeenshire.

Pulsetta Foods is a young yet already multi-award winning brand in gluten-free, free-from and healthy eating foods, based in Aberdeen. The Pulsetta Oat Thins, winner ‘Best New Retail Product’ in the prestigious 25th annual GFF Innovation Awards in 2015, will become the first products of the venture.

Paul Duncan of Duncan’s of Deeside: “This exciting partnership sees Duncan’s enter the growing gluten-free and free-from market overnight, and we are delighted to offer a Great Taste multi-award winning range of gluten-free products to our customers.”

Dr. Karsten Karcher of Pulsetta Foods: “This venture is a perfect strategic fit for us as companies and teams, and fantastic news to all our consumers.”

If you liked that article you may be interested in these -

  • Scotland’s Best Outdoors Show Arrives at AECC Aberdeen Exhibition and Conference Centre (AECC) are looking forward to welcoming the ‘Scotland’s Best Outdoors’ show to the Centre this weekend (9th and 10th March 2013). This inaugural exhibition takes place in the AECC Arena and celeb...
  • Top ten tips on how to get ahead with social commerce Author: Rene Looper, Founder and Managing Director of Tuminds Ltd 1. Use your online audience as your marketers – customers trust people they know above brands, so it is important to encourage your target market to share your product content with ...
  • Spotlight on leaders at Chamber event The north-east’s business leaders will be urged to reflect upon the key characteristics the region’s next leaders must master at an event next month. Marianne Abib-Pech, former CFO of Shell Aviation turned writer and entrepreneur, is speaking at a...


* indicates required
Subscribe to city headline alert
The Soap Factory

The Soap Factory - the Aberdeen home of Flexible Working.

Aberdeen, Aberdeen City View details


  • Facebook Page: 165971433539526
  • Twitter: SBNAberdeen
  • YouTube: aberdeenbusiness

Scottish Business News Network (SBNN)
111 Gallowgate
AB25 1BU

T - 01224 619751

E - This email address is being protected from spambots. You need JavaScript enabled to view it.

If you liked that article you may be interested in these -

Emeli Sande’s musical success recognised with Arts & Business Scotland award

Read Full Article »