Tuesday, 22 December 2020 09:47

SantaPark contract win sees Christmas come early for Senshi Digital

Fast-growing Senshi Digital has just landed another major contract which is the ideal Christmas present for the Glasgow-based web design specialist - revitalising the festive image of SantaPark, in Lapland.

The deal will see Senshi Digital overhauling the web design and digital marketing of the Rovaniemi, Finland-based attraction, which hosts thousands of people every year from more than 41 countries.

SantaPark, run by Finnish business couple Ilkka Länkinen and Katja Ikäheimo-Länkinen, owns the Forbes magazine awarded “Top Christmas Destination in the World” SantaPark theme park, offering attractions such as Elf School, Undercrossing the Arctic Circle with the Ice Princess, tasting gingerbread cookies with Mrs. Gingerbread and of course, the meeting with Santa Claus himself.

Chris Torres, director of Senshi Digital, said: "This is the latest of a series of important contract wins this year - and it also means I can tell my six-year-old daughter that I have a personal contact to the Elves and Santa Claus."

Senshi Digital has built its international reputation with a focus on tourism-related clients in the middle-to high-end of the market. It is a major technology partner of US-based Gray Line, the oldest and largest tour services company in the world.

The company, which employs eight design and marketing specialists and has a turnover of £800,000, has been called in by SantaPark as the Finnish enterprise enters a major expansion phase.

Torres said: "We will be helping with the digital marketing as the expansion of SantaPark continues around the world."

One of Senshi Digital's key selling points is its use of a specialised booking engine called TourCMS for content management and it was TourCMS which brought SantaPark on board.

Torres added: "They saw some of the work we have done with Gray Line and other clients such as Mac's Adventures, for which we were the W3 Gold winner for tourism websites this year.”


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